YouTube TV sets early prices, features for ‘Sunday Ticket’

With five months to go until it premieres, YouTube TV on Tuesday announced the price and some of the features it plans to host “NFL Sunday Ticket” in its first season.

Pricing for the early season is $249 to $289 for current YouTube TV subscribers, and $349 to $389 for non-subscribers accessed through YouTube Primetime Channels.

In December, the NFL struck a seven-year deal with Google to distribute off-field Sunday afternoon games on CBS and Fox.

The seven-year deal is worth just over $2 billion per season. The package has been on DirecTV since 1994. The satellite provider pays $1.5 billion a year for an eight-year contract that expired last season.

Early season pricing will continue until June 6th. After that the price will increase by $100. The average price of a “Sunday Ticket” on DirecTV is $400.

YouTube TV’s “Sunday Ticket” will include a multi-view option that will allow viewers to watch up to four games at once. YouTube debuted the feature during the recent NCAA tournament. Access to key plays will also be available.

Viewers with YouTube TV will also have access to NFL Fantasy data and real-time stats.

Google, which owns YouTube, announced last year that YouTube TV had surpassed 5 million subscribers.

“Sunday Ticket” has an average of 2 million subscribers on DirecTV.


NFL: and

Associated Press

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